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Winter Newsletter 2015

09 February 2015


Magnificent Year Ahead

2015 is set to be a monumental year for ACC Liverpool and the destination and we look forward to you joining us on our exciting journey.

In just seven months we will open the doors to our new development Exhibition Centre Liverpool.  In September we will double our facilities, enabling us to host more national and international conferences; trade and consumer exhibitions; entertainment and sporting events.


The waterfront site, which includes a four-star Pullman Hotel, is developing rapidly as you will see from our latest images.  We hope to see many of you at The Venue Expo on September 8 and 9 which will give us the opportunity to welcome colleagues from the industry.  As well as a varied exhibition, there will be an interesting programme of educational events for you to get involved in and we are working closely with the exhibition organisers to make sure our first trade event is a huge success.


As we count down to the opening of our new development, it is of course business as usual at ACC Liverpool and we have some terrific events in 2015.  Forthcoming highlights include the Liberal Democrats spring conference, the World Association for the Advancement of Veterinary Parasitology and the return of BBC Worldwide Showcase for the fourth time.  The British Medical Association comes to the venue for the first time, as does the National Institute for Health and Care Excellence (NICE) and the UK Stroke Forum.  For a snapshot of forthcoming events go to


As Bob Prattey, chief executive of ACC Liverpool, says: “2015 will be a significant year for us with the opening of our new exhibition centre and Pullman hotel, making us the only purpose-built integrated arena, convention and exhibition centre in Europe and the newest facility of its kind in the UK.


“Meanwhile we have many highlights on the conference calendar and we look forward to another year of staging high profile national and international events.”


Elsewhere in the city, we hope to see you at The Summer EVCOM which will take place on July 1 – 3 and which has increased in size this year. We will keep you updated with all the exciting details.


Maritime madness will set in with a six week programme of events billed as One Magnificent City.  In May the Three Cunard Queens – Queen Mary 2, Queen Elizabeth and Queen Victoria – will meet in the River Mersey for the first time.  This spectacular sight will be followed by the International River Mersey Festival and On the Waterfront concerts at the Pier Head and Albert Dock.  The waterfront action will culminate in July with a celebration of the first transatlantic crossing as Cunard’s flagship Queen Mary 2 sails from Liverpool.  We will keep you updated with our own maritime activity to make the most of this stunning programme of events.



Club Liverpool Launched To Attract Global Investment










We recently relaunched our ambassador programme - which will now be known as Club Liverpool - to promote the city as a world class conference and event destination.


Working alongside Liverpool Convention Bureau, we welcomed experts from across the city – from medics to academics to entrepreneurs – to an event held at our venue.  Club Liverpool will help us entice major national and international events to the city and attract inward investment from a global audience.


We aim to double the number of city ambassadors in the next 12 months which will help us grow and develop international events in key sectors such as education, scientific and medical.


Working together as joint advocates allows us to get our messages out to the right people and show just why businesses should recognise Liverpool as a world class destination for conferences and events.


Kerrin MacPhie, director of sales at ACC Liverpool, said: “City ambassadors are crucial in helping us to attract large international conferences as they are experts in their field and can help to identify key events which they would like to see hosted in their home city.”


The new programme includes a refreshed website,, which enables ambassadors to access event news, networking opportunities and key information.  It also offers members access to exclusive ambassador events in Liverpool to network, gain insight into what’s new in the city and meet other ambassadors in order to share best practice.


Sara Wilde McKeown, chair of Liverpool city region’s visitor economy board, said: “Our influential ambassadors raise the credibility of the city as a national and international event destination and help open pathways to attracting different subject matters and sponsors. This is why we have focused on building on our existing programme, which has already proven to bring significant economic value to the city over recent years.”


For more information about Club Liverpool contact Jane Fawley, Club Liverpool programme manager,


Delegates explore the city with privilege card

Elegates To Explore The City With Privilege Card


We have once again joined forces with hotels, restaurants, shops and attractions to encourage your delegates to explore the city during conference and return in the future.


Our updated Delegate Card, which is available to all visitors attending conferences at our venue, was created to encourage attendees to explore as much of the city as possible with a series of offers, discounts and privileges.  It also provides an incentive for visitors to return with their friends and families.


Our aim is to ensure that your delegates get the most out of the city and have an interesting and varied programme for any downtime around your conference.  They may want to enjoy a meal in one of the city’s top restaurants or take in attractions.


A trip to Liverpool wouldn’t be complete without learning more about the Fab Four and the card now features an 'Experience The Beatles' section which includes offers from The Beatles Story, Cavern Club and Magical Mystery Tour bus.  Liverpool One, City Central BID and Albert Dock are official partners.


The Delegate Card can be branded for each individual event.  For more information contact



Pitch Perfect


We understand how difficult the pitch process can be, which is why we’ve created an online toolkit aimed at assisting agents.


Our Pitch Perfect toolkit contains essential destination information to support clients across a broad level of scenarios – from a detailed high level pitch to an internal briefing for management. The range of documents, which can be accessed through a secure log in system via ACC Liverpool's recently launched client extranet, include venue layouts, access to an image library, CAD drawings and digital versions of destination information including hotels and supporting venues.


“We appreciate how complicated the pitch process can be, particularly when those last important pieces of information need to be gathered quickly.  Our aim is to make life as easy as possible for our valued contacts”, says Kerrin.


“The Pitch Perfect toolkit provides vital information at the touch of a button, making the entire procedure as seamless as possible.  Whilst it has been created with agents in mind, we hope that everyone will find it useful.”


The team is set to unveil Pitch Perfect at Confex.  Come and talk to them about it on stand CF19 on February 18 and 19.


ACC Liverpool is also taking its in-house series of educational workshops on the road, specifically tailored for agencies with topics ranging from risk assessment to health and safety.  For more information about the workshops contact



An Acc Liverpool Thank You (2)

We would like to take this opportunity to thank you for your continued support.  Voting has now closed for the M&IT Awards and we are pleased to say that we have made the shortlist for Best UK Conference Centre and Best Value for Money Conference Centre – we are now keeping fingers crossed for the ceremony.  A big thank you if you were able to cast a vote for us.


We also thank you for attending our fantastic annual London Showcase event which was once again a huge success as you will see from our photos.  We look forward to seeing many of you again later this year which will celebrate a decade of Showcases.




We look forward to seeing you at the following shows:


International Confex – February 18 and 19

IMEX Frankfurt – May 19 – 21

The Meetings Show – July 7 – 9

IBTM – November 17 – 19


In the meantime, if you are thinking of organising an event at ACC Liverpool please contact our team on 0151 703 7294;


Competition Time


Overnight stay in Liverpool, courtesy of Epic Apart-Hotel

Banish the winter blues with an overnight stay in vibrant Liverpool and explore our exciting city from the comforts of Epic Apart-Hotel.
Epic Apart-Hotel is the brand leader in quality, serviced apartments, presenting an affordable and luxurious alternative to a city centre hotel. Located in the heart of Liverpool, within walking distance of ACC Liverpool, Liverpool ONE, Albert Dock and the famous waterfront.
Epic offers an individually contemporary home from home whether visiting as part of a group, for business, or pleasure.
With sites on Liverpool’s Campbell Street, Seel Street and the exciting new property on Duke Street, Epic offers a vast range of spacious accommodation from a superior studio to two or three bedroom apartments.
Corporate guests are taken very good care of, with modest mid-week rates based on single night occupancy, and group rates for multi-night stays. If travelling with colleagues, Epic also offer larger apartments with additional en-suite bedrooms, still giving guests the privacy of their own room at the end of the night.
Group offers and packages also available for weekend stays.
For more information about Epic, please visit the website,


The winner and their guest will also be treated to authentic, contemporary indian cuisine at The Spice Lounge, located in the heart of Liverpool’s stunning waterfront at Albert Dock. Step through its temple-inspired doors and allow top Indian chefs, with a real passion for modern Indian food, produce dishes whose flavours will excite and delight.

We are also offering two tickets to an Echo Arena show of your choice - subject to availability.

Terms & Conditions apply.
The prize is subject to availability, must be booked in advance, is
non-transferable and cannot be used in conjunction with any other promotion. No cash alternative will be given. The prize is for two adults and must be taken by July 31, 2015.

To be in with a chance of winning answer this question:

What is the name of the six weeks of maritime events planned for Liverpool over the summer?

Email your answers to


Competition closes Friday February 20 2015.