Privacy Policy

Our Privacy Policy

ACC Liverpool may require certain details and Personal Data from you, including without limitation your name and email address. This policy is in relation to these details and any other Personal Data which ACC Liverpool subsequently collects from you or about you (collectively "the Information").  

Use and Disclosure of the Information and Client Information

ACC Liverpool will use the Information to assist and enable ACC Liverpool to provide its services to its customers and prospective customers.  

ACC Liverpool may also in its sole discretion retain the Information and use it for direct marketing services, e.g. ACC Liverpool may send marketing information to you. Such marketing information will relate to services provided by ACC Liverpool only. 

ACC Liverpool reserves the right to report any activity which ACC Liverpool suspects violates any relevant laws or regulations to the appropriate authority. If ACC Liverpool is requested by such authority for the Information ACC Liverpool reserves the right to disclose it to them. 

You shall indemnify and keep ACC Liverpool and ACC Liverpool’s directors, officers, employees and agents fully indemnified against all actions, claims, proceedings, costs and damages (including any damages or compensation paid by ACC Liverpool on the advice of its legal advisors to compromise or settle any claim) and all legal costs or other expenses arising out of any breach of any representations, warranties and/or undertakings or out of any claims by a third party based on any facts which if substantiated would constitute such a breach.  


All Information and will be kept as confidential and as secure as possible through the use of ACC Liverpool’s secure server software. This means that the Information can only be exchanged between you, ACC Liverpool and any third party to whom ACC Liverpool decides to transfer the Information to for the purposes detailed above. Furthermore as required by the Act ACC Liverpool follows strict security procedures in the storage and disclosure of the Information which you have given to ACC Liverpool, to prevent unauthorised access.  

ACC Liverpool uses industry standard practices to safeguard the confidentiality of the Information. ACC Liverpool treats the Information as an asset that must be protected against loss and unauthorised access. ACC Liverpool employees use many different security techniques to protect the Information from unauthorised access by users inside and outside the company. However, "perfect security" does not exist on the Internet. If we provide you with a user ID and password to enable you to access restricted areas of our website or other content or services you must ensure that the user ID and password is kept confidential. You accept responsibility for all activities that occur under your user ID or password. 

Individual's Rights

Under the Data Protection Act 1998 all individuals are entitled on the payment of a fee, to be given from ACC Liverpool a description of all Personal Data ACC Liverpool holds about the individual, the purposes for which this is being processed and the recipients to whom this may be disclosed. All such individuals also have the right to have communicated to them in an intelligible form the information constituting the Personal Data and any information available to ACC Liverpool as to the source of that Personal Data. If you require any further information on this point, please contact ACC Liverpool as detailed above.  

Please let us know if the personal information which we hold about you needs to be corrected or updated. 


ACC Liverpool reserves the right to vary the terms and conditions of this Agreement from time to time. Such variations become effective immediately upon the posting of the varied Agreement on the Website. By continuing to use the Website after such posting you will be deemed to accept such variations. You should visit this page periodically to review the terms and conditions of this Agreement because they are binding on you.  

In the event that any term of this Agreement is held to be invalid, unlawful, void or for any reason unenforceable, that term shall be deemed severable and the remainder of this Agreement shall remain valid and enforceable. No waiver of any term of this Agreement shall be deemed a further or continuing waiver of such term or any other term. 

Except as expressly provided in additional terms of use for areas of the Website, this Agreement constitutes the entire agreement between you and ACC Liverpool with respect to your use of the Website. Where such areas are subject to additional terms of use, by using such areas or any part thereof, you agree to be bound by such additional terms applicable to such areas. 

For the avoidance of doubt nothing in these terms and conditions shall confer on any third party any benefit or the right to enforce any terms contained herein. 

A PDF of our Privacy Policy and Cookie Policy can be downloaded here.

Removal of your Data

If you wish to be taken off ACC Liverpool’s records please e-mail


If you have any questions about this privacy policy or treatment of your personal data, please write to us by email to or by post to ACC Liverpool, Kings Dock, Liverpool Waterfront, Liverpool L3 4FP.

ACC Liverpool, BT Convention Centre, Exhibition Centre Liverpool and Echo Arena are trading names of Arena and Convention Centre Liverpool Limited.  Registered Office: Municipal Buildings, Dale Street, Liverpool, L2 2DH.  Registered in England No. 5204033.